The Keeper
Hallertau.
A reusable glass bottle.
“Outstanding concept for our times”
— Judges comments, AIBA Awards
“This out-of-the-box thinking makes for a beer bottle that everyone will want to get their hands on”
Project Info
Country New Zealand, Rarotonga
Category Beverage
Material Glass
Sizing 1.0 ltr
Awarded:
Finalist - 2021 BEST Design Awards
Silver - 2021 BEST Design Awards
Gold - 2022 AIBA Awards
Trophy Winner - 2022 AIBA Awards
Best Beer Packaging Design Award - 2022 DesignRush
Challenge: Create an innovative, reusable bottle design that stands out in today’s crowded beverage market.
Project Scope: With beer shelves dominated by lookalike cans, we set out to break the mould with a bold, premium glass bottle built for reuse.
Project Outcome: The Keeper bottle features a dual-neck finish compatible with both crown caps and swing-tops, enabling endless reuse. Its geometric form reflects the beer’s bold character, while a 360° embossed shoulder ensures strong shelf presence—no label required.