A tropical escape
Just Juice.
One of the most successful juice brands in New Zealand's history.
Project Info
Challenge: In need of a clear message, Suntory turned to us to design a new bottle that would reconnect the brand with the tropics.
Project Scope: Inspired by cocktail glassware and tropical motifs, the Piña Colada bottle features a distinctive fluted silhouette, referencing the Hurricane or Poco Grande glass traditionally used for this classic cocktail
Project Outcome: A unique bottle with palm frond embossings around the shoulder creates texture and light-play, boosting brand impact both on and off the supermarket shelf.
Country New Zealand
Category Beverages
Material PET
Sizing 2.4 ltr, 1.0 ltr